The Floor-Up Method: Craft Market Pricing That Works — Rebrandable Guide for craft fair sellers (Resell rights)

Turn a rebranded pricing framework into a paid entry offer for your own maker coaching business.

• Resell rights: rebrand it fully and sell it to your own customers, not just distribute it for free
• Only 12 resell licenses will ever be sold for this title
• 52 files include an editable Word document, markdown source per chapter, and the original listing metadata to speed up your own store listing
• The Floor-Up Method's six pillars — Cost Floor, Paid Hour, Booth Split, Anchor, Ladder, the Ask — give you a named framework to teach under your own brand
• All 7 chapters are author-approved
• Cannot be republished to Amazon KDP, since a title also sold here can't carry the digital exclusivity KDP Select requires

The problem

Your list growth has stalled because the thing you're offering for an email address is thin — a blog post with a border, a checklist that took an afternoon, something a prospect skims once and forgets. Makers and craft sellers can tell the difference between a real resource and a lead-gen afterthought, and they don't hand over their address for the second kind.

If your audience is craft fair sellers, maker coaches, or anyone selling to people who price handmade work, you need something with actual depth behind the opt-in — enough substance that giving it away (or selling it cheap as a tripwire) still feels like a fair trade to the person receiving it.

What this is

This is a finished, illustrated book — not a template, not an outline, not a swipe file you have to build out yourself. It runs 7 chapters and 14,650 words, built around a named framework, the Floor-Up Method, with six pillars: the Cost Floor, the Paid Hour, the Booth Split, the Anchor, the Ladder, and the Ask.

It ships with 22 interior diagrams and 3 printable exercises already produced. At this length — a Standard eBook — it's sized to work as a substantial giveaway or a low-priced tripwire: enough depth to be worth an address, and then some.

Who it's for

This is for marketers, coaches, and suppliers whose audience is makers — craft fair sellers, market vendors, people who've sold online and are now standing behind a table wondering why their prices don't hold up out loud. If you coach makers, sell to makers, or run a community for makers, this slots directly into what your audience is already trying to solve.

It is not for you if your audience has nothing to do with handmade goods, in-person selling, or pricing. The framework is built around a table, a booth fee, and a customer standing in front of you — rebranding won't stretch it onto an unrelated niche.

How you'd use it

The most common use is a lead magnet: put your name on the cover, offer it in exchange for an email address, and let the depth do the work an ebook-with-a-border can't. It also works as a bonus bundled into a paid course or coaching offer, as a handout for a workshop or in-person talk to makers, or as something you sell outright, or hand out physically at a stand, table, or event under the resell terms.

Because the resell license lets you sell it to your own customers rather than only give it away, you can decide which of these fits your business — free opt-in, paid tripwire, or course bonus — without needing to ask permission first.

What's included

• 7 chapters, 14,650 words
• 22 original diagrams, drawn for this book
• 3 printable exercises
• Every interior diagram and printable worksheet as a separate PNG
• Print-ready digital PDF
• Editable Word document (.docx)
• Raw markdown source, one file per chapter
• Every finished cover at full resolution, PNG and JPEG
• The listing metadata — title, subtitle and description
• Provenance scorecard and certificate
• The Floor-Up Method — 6 pillars, diagrammed

What you can change

Inside the Word document and the markdown source, you can change the title, the author name, the imprint, and any offer or promotional blocks in the text. Rebrand it fully — this is what the resell license is for.

The cover is different. It ships as a finished image, so the title composited onto it can't be edited by changing a text file. What it does ship with is no author name on the cover and a clear band left empty where one goes — that space is yours to fill with your own name, and doing so is part of what you're buying, not an extra step you have to hack around.

What you can't change

The 22 interior diagrams and the cover art are images. Any framework name, label, or wording rendered inside them — including "Floor-Up Method" and its six pillars — is baked into the pixels and can't be edited out by changing a text file. If you want different wording in a diagram, you'd need to rebuild that diagram yourself from the underlying data.

You also can't change the license terms themselves: this is a license to a finished package, not a transfer of copyright, and only 12 resell licenses will ever be sold for this title — a real, store-enforced limit, not a marketing number. That means other license holders exist alongside you; buying this doesn't lock competitors out of the same content.

Where it came from

Researching this title involved 171 live web searches. Of the 12 research stages run, 10 both searched and retrieved sources, drawing on 112 distinct sources consulted along the way. All 7 chapters were approved by the author — an approval, not a claim that every line was reviewed line by line.

A provenance scorecard and certificate documenting this process are included in the download, so you can see the record rather than take a claim on faith.

The license, in plain words

You're buying a resell license: you can rebrand this fully and sell it to your own customers, not just give it away for free. Only 12 of these licenses will ever be sold — a hard limit set by store inventory, not a countdown timer.

What you're buying is a license to this package — the text, the diagrams, the covers, the source files — not the copyright to the underlying work. The book was produced with AI assistance, disclosed openly here and evidenced on the included scorecard.

One more thing, stated plainly rather than left for you to discover later: this cannot be republished to Amazon KDP, under any title or cover. KDP Select requires digital exclusivity, and a title also sold here can't carry that exclusivity. Please don't try — it's the one term on this page with no gray area.

The license in three lines

• This cannot be republished to Amazon KDP, under any title or cover.
• It was produced with AI assistance, disclosed openly and evidenced on the scorecard.
• What you are buying is a license to a package, not the copyright.

Questions

Is this just AI slop with a cover slapped on it?

No — but we won't pretend AI wasn't involved either. It was produced with AI assistance, disclosed openly, and the research behind it is documented on the included provenance scorecard: 171 live web searches, 112 distinct sources consulted, and all 7 chapters approved by the author. That's a record you can look at, not a claim you have to take on faith.

How many other people will be selling this exact book?

Up to 12, total. Only 12 resell licenses will ever be sold for this title, and that's a real limit enforced by store inventory. It isn't exclusive to you — other license holders can exist alongside you — but it is a genuinely small, fixed number, not an unlimited PLR pool.

Can I put my own name on it as the author?

Yes. The cover ships with no author name printed on it and a clear empty band left for one — that space is meant for your name. The title, author name, and imprint can also be changed inside the Word document and markdown source files.

Can I sell this on Amazon KDP?

No. This cannot be republished to Amazon KDP, under any title or cover. KDP Select requires digital exclusivity, and because this title is also sold here, it can't carry that exclusivity — so listing it there would violate KDP's own terms, not just ours.

What files do I actually receive?

52 files: the print-ready PDF, an editable Word document, the raw markdown source split one file per chapter, every finished cover at full resolution in PNG and JPEG, every interior diagram and printable worksheet as a separate PNG, the original listing metadata (title, subtitle, description), and the provenance scorecard and certificate.

What software do I need to actually use this?

Something that opens a Word document (for the editable text), a PDF reader (for the print-ready file), and an image viewer (for the diagrams and covers). If you want to edit the raw markdown source, any plain text editor works. Nothing specialized or paid is required.

Can I edit the diagrams to change the framework names or wording inside them?

No. The 22 interior diagrams and the cover art are image files — any text rendered inside them, including the Floor-Up Method's pillar names, is part of the image itself and can't be changed by editing a text document. You'd need to rebuild a diagram from scratch to alter what's shown in it.

What happens if I want a refund?

Refund terms are shown at checkout. We'd rather point you there than describe policy on this page that might not match what checkout actually says.